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SeiRogai Receives Approval for Business Innovation Plan from the Tokyo Metropolitan Government | Advancing VR Services to Enhance Quality of Life (QOL) for the Elderly

SeiRogai, Inc. is pleased to announce that it has formulated a Business Innovation Plan in accordance with Article 14, Paragraph 1 of Japan’s Small and Medium Enterprise Management Enhancement Act, and has received official approval from the Tokyo Metropolitan Government.

Plan Overview:

  • Theme: VR content production and new services aimed at improving the quality of life (QOL) for the elderly
  • Period: January 2025 to December 2029 (5-year plan)

Based on this approved plan, SeiRogai will move forward with the development of VR experience services designed specifically for elderly users.

VR Experience Service to Enhance Quality of Life for the Elderly

This service is a VR-based experience designed primarily for elderly care facilities.
It enables users to explore various destinations across Japan and around the world—including landscapes, cultural sites, and everyday environments—without the need to travel.

By combining high-resolution 360-degree visuals with immersive audio, the service delivers realistic experiences anytime and anywhere.

Unlike traditional passive recreational activities such as DVD viewing or crafts, this interactive VR experience stimulates the senses, engaging users emotionally and cognitively. It is designed to spark curiosity, encourage communication, and support memory activation among users.

SeiRogai aims to develop and expand this service as a new approach to promoting both physical and mental well-being, ultimately contributing to improved quality of life (QOL) for the elderly.

※ A “Business Innovation Plan” refers to a plan in which small and medium-sized enterprises, etc. aim to improve their management by engaging in new business activities, and it is approved by the national government or the governor of a prefecture in accordance with the Small and Medium Enterprise Management Enhancement Act.

For more information:
Tokyo Metropolitan Government Bureau of Industrial and Labor Affairs Website

About “Global Virtual Travel”: A DX Service Utilizing Patent-Pending VR Technology

SeiRogai’s virtual tour platform, Global Virtual Travel, presents an unparalleled opportunity for international audiences to uncover Japan’s hidden gems.

Global Virtual Travel is your gateway to immersive tours that prioritize storytelling and educational enrichment. Through captivating virtual experiences impossible to replicate with traditional video tours, we aim to showcase Japan’s allure to a global audience.

Sign up for free today and start exploring with Global Virtual Travel!

About SeiRogai, Inc.

SeiRogai is a Tokyo-based startup specializing in media production, advertising, branding, media technology, and business consultancy. Renowned for its diverse one-stop media production services, the company also offers strategic consulting services to businesses of all sizes. The team at SeiRogai, comprising seasoned experts from various industries, provides clients with a comprehensive perspective on their unique needs.

SeiRogai was selected as one of the top 15 companies among Tokyo’s selection of “Next Unicorn” startups by the Tokyo Metropolitan Government. The firm continues to lead in media technology solutions with innovative ventures like SeiRogaiTV and Global Virtual Travel to redefine the landscape of immersive experiences.

Company Profile

Company Name: SeiRogai, Inc.

Head office: Roppongi Denki Building 5F, 6-1-20 Roppongi, Minato-ku, Tokyo, Japan, 106-0032

Representative Directors: Samuel Yuen, Rachel Leng

Establishment: 2019

Website: www.seirogai.com

Business Activities:

1. Media production services (including VR 360° technology)

2. Marketing, advertising, PR, branding (including marketing planning/strategy formulation, brand development, image planning, product design, etc.)

3. Online distribution services for TV programs and movies

4. Overseas expansion support services (specialized services including market research, overseas expansion strategy/overseas market development support, startup support, etc.)

5. Development, construction, and provision of VR distribution systems and DX digital platforms

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From Immersive Storytelling to Measurable Commerce: SeiRogai’s Global Virtual Travel Demonstrates Early Conversion Power for Brands

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A recent prototype demonstration project conducted by SeiRogai in collaboration with traditional Japanese folding screen manufacturer Kataoka Byobu Store Co., Ltd. and the Sumida City industrial promotion initiative suggests the answer is increasingly “yes.”

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The project aims to build a new model that simultaneously promotes international student recruitment, inbound tourism, and regional branding by providing immersive 360° VR experiences that seamlessly integrate university campuses with local tourism attractions.

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