On September 9, 2025, SeiRogai, Inc. once again partnered with Patsnap to deliver the Patsnap Frontier Conference in Japan, marking the second consecutive year of collaboration. The event demonstrated not only Patsnap’s rapid growth and innovative AI-powered solutions, but also SeiRogai’s expertise in helping global companies successfully engage Japanese markets and audiences.
SeiRogai’s Co-Founder and COO, Rachel Leng, served as Master of Ceremonies, seamlessly guiding the program in both English and Japanese. Her ability to connect with a diverse audience highlighted SeiRogai’s strength in bridging cultural and business communication — a critical factor for international companies seeking to build trust in Japan.
Highlighting Innovation and Thought Leadership
The conference featured the launch of Patsnap’s latest AI agent, Eureka, alongside keynote speeches and panel discussions with industry leaders such as:
- Ms. Guan Dian, Co-Founder and APAC General Manager of Patsnap.
- Mr. Kenichi Nagasawa, Advisor at IP Agent Inc. and former Executive Officer at Canon Inc.
- Mr. Koji Akutsu, Head of the Intellectual Property Department and Patent Attorney at Shimadzu Corporation
- Representatives from Nippon Shinyaku, KH Noechem and others
With over 130 participants — including top Japanese corporations — discussions focused on practical applications of AI in intellectual property management and R&D, offering attendees actionable insights and networking opportunities.
Beyond event facilitation, SeiRogai provided strategic support to ensure Patsnap’s message resonated with the Japanese audience. From localization and bilingual hosting to audience engagement and PR amplification, SeiRogai showcased its ability to help overseas firms like Patsnap build credibility, attract key stakeholders, and strengthen their market presence in Japan.
This conference is one example of how SeiRogai empowers global companies to:
- Enter the Japanese market effectively with tailored strategies and localization.
- Engage Japanese customers and partners through culturally sensitive communication.
- Promote innovation and thought leadership via high-profile conferences and events.
- Leverage multimedia and media production to extend impact beyond the event itself.
Looking Ahead
SeiRogai remains committed to supporting Patsnap’s expansion and innovation journey in Japan. At the same time, SeiRogai continues to collaborate with other international companies seeking to navigate Japan’s unique business landscape and maximize opportunities for growth.
For companies interested in launching their products, showcasing thought leadership, or building brand presence in Japan, SeiRogai offers a comprehensive suite of services—from event strategy and media production to PR, branding, and market-entry consulting.
About SeiRogai, Inc.
SeiRogai is a Tokyo-based startup specializing in media production, advertising, branding, media technology, and business consultancy. Renowned for its diverse one-stop media production services, the company also offers strategic consulting services to businesses of all sizes. The team at SeiRogai, comprising seasoned experts from various industries, provides clients with a comprehensive perspective on their unique needs.
SeiRogai was selected as one of the top 15 companies among Tokyo’s selection of “Next Unicorn” startups by the Tokyo Metropolitan Government. The firm continues to lead in media technology solutions with innovative ventures like SeiRogaiTV and Global Virtual Travel to redefine the landscape of immersive experiences.
Company Profile
Company Name: SeiRogai, Inc.
Head office: Roppongi Denki Building 5F, 6-1-20 Roppongi, Minato-ku, Tokyo, Japan, 106-0032
Representative Directors: Samuel Yuen, Rachel Leng
Establishment: 2019
Website: www.seirogai.com
Business Activities:
- Media production services (including VR 360° technology)
- Marketing, advertising, PR, branding (including marketing planning/strategy formulation, brand development, image planning, product design, etc.)
- Online distribution services for TV programs and movies
- Overseas expansion support services (specialized services including market research, overseas expansion strategy/overseas market development support, startup support, etc.)
- Development, construction, and provision of VR distribution systems and DX digital platforms
