SeiRogai, Inc. is excited to announce the official launch of the “Tama City VR 360° Virtual Tour” in December 2024, created in collaboration with Tama City. This immersive experience is designed to promote tourism and revitalize the local economy by bringing Tama City’s unique attractions to a global audience through state-of-the-art VR technology.
Discover Tama City’s Essence Through Immersive 360° VR Experiences
This virtual tour offers a fully immersive journey through Tama City’s top attractions, including “Sanrio Puroland”, the vibrant “Tama Center Station area”, and the historic “Former Tomizawa House”, a designated national cultural asset. By integrating unique perspectives with educational storytelling, the tour vividly presents Tama City’s rich history and Japanese cultural heritage.
Read official press release here:
Proven Impact: Enhanced Interest in Tama City Through VR
A pre-release pilot test revealed that 95% of participants expressed heightened interest in visiting Tama City after experiencing the VR tour. Respondents praised its educational value and narrative depth, with every participant stating they would recommend the experience to others.
Additionally, features such as showcasing local specialties and integrated e-commerce functions for booking tourist activities received high interest, affirming VR’s potential as an innovative pre-travel marketing tool for Japan.
This project is anticipated to significantly boost Tama City’s tourism appeal and economic vitality, particularly among international visitors from Southeast Asia, including Thailand and Singapore. Tama City’s unique charm as a hidden gem in Japan is now positioned to capture global attention.
Developed Under “PoC Ground Tokyo” in Partnership with Tama City
This project was selected for Tokyo Metropolitan Government’s PoC Ground Tokyo initiative, designed to accelerate the implementation of startup innovations. The program is organized by Bornrex & Co., Ltd. on behalf of the Tokyo Metropolitan Government. With comprehensive support and collaboration from Tama City and the Tokyo PoC Ground initiative, SeiRogai created a virtual tour that spans Tama’s evolution from ancient to modern times, offering a compelling exploration of its cultural and historical landscapes.
Endorsement from Tama City’s Mayor
Ahead of the official launch, Mayor Hiroyuki Abe of Tama City shared his thoughts:
“This tour is different from traditional tourism promotions. It offers an interactive experience that not only showcases Tama City but also enriches visitors’ understanding of Japanese culture and history. It’s a truly unique sightseeing guide that you won’t find anywhere else. For international visitors to Japan, this guide provides more than just a tour of popular spots like Sanrio Puroland (the Hello Kitty theme park). [You can] explore Tama Center, … visit museums, art galleries, and parks [in] Tama New Town, and immerse yourself in the vibrant culture and daily life that the video highlights.”
Experience the Tama City VR Tour Online
The “Tama City VR 360° Virtual Tour” is now available for free on SeiRogai’s tourism DX platform, Global Virtual Travel. Explore a new way to experience Japan’s attractions through VR, accessible not only with VR headsets but also via smartphones and PCs.
Explore Tama City on Global Virtual Travel: https://www.globalvirtualtravel.com/japan/tokyo/tama/
SeiRogai remains committed to promoting Tama City’s unique appeal to the world and supporting Tama City’s inbound tourism strategy in collaboration with the local government.
About SeiRogai, Inc.
SeiRogai is a Tokyo-based startup specializing in media production, advertising, branding, media technology, and business consultancy. Renowned for its diverse one-stop media production services, the company also offers strategic consulting services to businesses of all sizes. The team at SeiRogai, comprising seasoned experts from various industries, provides clients with a comprehensive perspective on their unique needs.
SeiRogai was selected as one of the top 15 companies among Tokyo’s selection of “Next Unicorn” startups by the Tokyo Metropolitan Government. The firm continues to lead in media technology solutions with innovative ventures like SeiRogaiTV and Global Virtual Travel to redefine the landscape of immersive experiences.
Company Profile
Company Name: SeiRogai, Inc.
Head office: Roppongi Denki Building 5F, 6-1-20 Roppongi, Minato-ku, Tokyo, Japan, 106-0032
Representative Directors: Samuel Yuen, Rachel Leng
Establishment: 2019
Website: www.seirogai.com
Business Activities:
1 Media production services (including VR 360° technology)
2 Marketing, advertising, PR, branding (including marketing planning/strategy formulation, brand development, image planning, product design, etc.)
3 Online distribution services for TV programs and movies
4 Overseas expansion support services (specialized services including market research, overseas expansion strategy/overseas market development support, startup support, etc.)
5 Development, construction, and provision of VR distribution systems and DX digital platforms
