SeiRogai, Inc. has registered as a member of the “Tourism DX Community”, a tourism DX initiative promoted by the Japan Tourism Agency .
Through the promotion of digital transformation in the tourism sector, the Japan Tourism Agency aims to improve convenience for travelers and productivity in the tourism industry, promote collaboration between regions and tourism businesses, and revitalize regions and realize a sustainable economic society. The purpose of the tourism digital transformation project is to utilize the power of digital technology to enrich travel experiences and increase the appeal of travelers and regions.
SeiRogai, Inc. supports this initiative and aims to contribute to the development of the tourism industry and the revitalization of local communities.
Screenshot of the official Tourism DX community page
What is Tourism DX ?
“Tourism DX ” is not just about digitizing operations to improve efficiency, but also about digitizing the information collected. Analyzing and utilizing data can help to reassess business strategies and create new business models. It is positioned as something to be done. Tourist destinations continue to face difficult circumstances due to the decline in tourism demand caused by the COVID-19 pandemic. In order to overcome this situation and solve the problems facing tourist destinations, we are working with local and related businesses. It is important to work on DX while working with other companies . DX will increase consumption opportunities by improving convenience for travelers, improve the sophistication of tourism site management by DMOs and local governments, and increase tourism production by improving information management in the accommodation industry. It is important to promote this initiative in accordance with local conditions, taking into account the need to improve industry productivity and develop and utilize the tourism digital talent that will support it.
Reference material (Japanese): Japan Tourism Agency Promoting tourism digital transformation https://www.mlit.go.jp/kankocho/shisaku/kankochi/digital_transformation.html
About SeiRogai, Inc.
SeiRogai is a Tokyo-based startup specializing in media production, advertising, branding, media technology, and business consultancy. Renowned for its diverse one-stop media production services, the company also offers strategic consulting services to businesses of all sizes. The team at SeiRogai, comprising seasoned experts from various industries, provides clients with a comprehensive perspective on their unique needs.
SeiRogai was selected as one of the top 15 companies among Tokyo’s selection of “Next Unicorn” startups by the Tokyo Metropolitan Government. The firm continues to lead in media technology solutions with innovative ventures like SeiRogaiTV and Global Virtual Travel to redefine the landscape of immersive experiences.
Company Profile:
Company Name: SeiRogai, Inc.
Head office: Roppongi Denki Building 5F, 6-1-20 Roppongi, Minato-ku, Tokyo, Japan, 106-0032
Representative Directors: Samuel Yuen, Rachel Leng
Establishment: 2019
Website: www.seirogai.com
Business Activities:
- Media production services (including VR 360° technology)
- Marketing, advertising, PR, branding (including marketing planning/strategy formulation, brand development, image planning, product design, etc.)
- Online distribution services for TV programs and movies
- Overseas expansion support services (specialized services including market research, overseas expansion strategy/overseas market development support, startup support, etc.)
- Development, construction, and provision of VR distribution systems and DX digital platforms
