Rachel Leng, COO and Co-Founder of SeiRogai, Inc., was honored to be among the panel speakers at the 30th Annual Harvard Asia Business Conference, held on 31st March 2024, at the Harvard Business School in Boston, Massachusetts.
For three decades, the Harvard Business School has been a pivotal platform, convening leading Asian entrepreneurs, professionals, policymakers, and thought leaders to engage in substantive discussions on the policies and trends shaping modern Asia. This year’s conference, marking its 30th anniversary, embraced the theme “Asian Momentum: Breakthrough Success in Asia and Beyond,” reflecting the vibrant activities and transformative initiatives sweeping across the region.
The event proudly maintains a tradition of featuring eminent speakers who have made lasting impacts across diverse industry landscapes. Notable figures include Jack Ma, Co-Founder and Executive Chairman of Alibaba Group; David Steel, Executive Vice President of Samsung Electronics; Nicholas Nash, Co-Founder and Managing Partner of Asia Partners; Ko-Yung Tung, Former General Counsel of the World Bank, and many others.
Photo taken by: Evgenia Eliseeva
With an illustrious lineup of 30 distinguished panelists and speakers from across Asia and North America, the conference delved into critical topics:
- Private Equity Panel – State of PE in Asia and Beyond
- Healthcare Panel – Synchronizing Asia’s Healthcare Powerhouses
- Venture Capital Panel – State of VC: From Asia to the Bay
- Conglomerate Panel – Conglomerates Lens of the Asia Landscape
- Entrepreneurship Panel – Innovation from Asia to the Globe
- Legal Context – From US to Asia
Photo taken by: Evgenia Eliseeva
On the Entrepreneurship Panel, Rachel was joined by equally accomplished individuals who are making significant contributions to driving innovation from Asia to the global stage. Among the prominent speakers on the panel were Larry Liu, CEO and Founder of Weee!; Sara Jane Ho, Founder of China’s first etiquette school, Star of her own Daytime Emmy-nominated Netflix show, and Author of the book “Mind Your Manners,” as well as CEO and Co-Founder of Antevorta; Yang Yang Zhang, Chief Innovation Officer at Xendit; and DJ DiDonna, Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School and Founder of The Sabbatical Project.
Photo taken by: Evgenia Eliseeva
Rachel Leng’s participation at the conference enriched the discourse by offering profound insights into the dynamic Asian market landscape and the pivotal role of startups, such as SeiRogai, in driving innovation, fueling economic growth, and addressing regional challenges. Leveraging her experience at SeiRogai, Rachel shed light on the journey from ideation to execution, sharing strategic initiatives that propelled the company into prominence. Additionally, she shared her deep understanding of business and economics in Japan, enhancing the breadth and depth of the discussions.
Photo taken by: Evgenia Eliseeva
Attendees gained valuable insights into the evolving startup ecosystem, including discernible trends in technology adoption, shifts in consumer behavior, and the nuances of location selection. Furthermore, Rachel emphasized the imperative nature of digital transformation and underscored the strategic importance of cultivating cross-border partnerships as essential components for ensuring sustained success within Asia’s fiercely competitive business environment.
Photo taken by: Evgenia Eliseeva
The event attracted over 300 attendees, including business school students and industry experts. Her presentation showcased her expertise in the evolving startup landscape, inspiring future generations to navigate and excel in Asia’s competitive business milieu.
About Rachel Leng
Rachel Leng is COO and Co-Founder of SeiRogai, Inc., a Tokyo-based media technology startup and business consultancy, advertising, film & media production company. Previously, she was the Leader of Business Development on the Investment Management team at a Japanese private equity fund, as well as a Policy Analyst at a top think tank in Seoul, South Korea.
Rachel is an international speaker, multi-award-winning writer, former Miss Singapore titleholder, and East Asia specialist. She is a graduate from Harvard University (MA) and Duke University (BA).
Rachel has been profiled by over 50 global media on topics including entrepreneurship, cross-border business & leadership, cultural perspectives, and multinational careers, as well as beauty, travel, and wellness. Rachel is also active as a business mentor and advisor for various startups and entrepreneurship programs. She has been nominated by the Government of Japan for the 2021 INNO-vation Generation Awards and commemorated as the 2017 Best Mentor of the Year by the Government of South Korea.
About SeiRogai, Inc.
SeiRogai is a Tokyo-based startup specializing in media production, advertising, branding, media technology, and business consultancy. Renowned for its diverse one-stop media production services, the company also offers strategic consulting services to businesses of all sizes. The team at SeiRogai, comprising seasoned experts from various industries, provides clients with a comprehensive perspective on their unique needs.
SeiRogai was selected as one of the top 15 companies among Tokyo’s selection of “Next Unicorn” startups by the Tokyo Metropolitan Government. The firm continues to lead in media technology solutions with innovative ventures like SeiRogaiTV and Global Virtual Travel to redefine the landscape of immersive experiences.
Company Profile:
Company Name: SeiRogai, Inc.
Head office: Roppongi Denki Building 5F, 6-1-20 Roppongi, Minato-ku, Tokyo, Japan, 106-0032
Representative Directors: Samuel Yuen, Rachel Leng
Establishment: 2019
Website: www.seirogai.com
Business Activities:
- Media production services (including VR 360° technology)
- Marketing, advertising, PR, branding (including marketing planning/strategy formulation, brand development, image planning, product design, etc.)
- Online distribution services for TV programs and movies
- Overseas expansion support services (specialized services including market research, overseas expansion strategy/overseas market development support, startup support, etc.)
- Development, construction, and provision of VR distribution systems and DX digital platforms
